Welcome to the behind the scenes resource page. The amount of tools available can be overwhelming. What do you need, what can you safely ignore, what should you keep in mind for later use as your website grows?
On this page we layout the most essential website and blogging tools for building and optimizing your website from step 1 to step done. This includes video creation, SEO and content marketing for your website.
So what do we use to run and manage Website Creative Pro?
WPX Hosting – Our current host and the best web host for established websites that get over 50K pageviews a month. Fast hosting, excellent support, free migration (meaning you can move your site from any host to WPX for free!). WPX is WordPress hosting made easy.
Bluehost – We suggest new users go with Bluehost. They are the #1 recommended web host for WordPress by WordPress for a reason. Low introduction prices, good renewal rates, relaible good hosting and a great user experience.
Website Creative Pro has been given a special discount if you use our link as well. Once your website starts breaks 1000 visitors a day, move over to WPX when your hosting term is up.
For more, read our honest Bluehost review guide.
Content Marketing Writers
The secret to building out a website with 150+ blog posts in a year or so is to hire writers. You can do a lot of the work yourself at first, but as a content marketer you do need learn how to hire writers to help you get content produced.
Conversion.ai – This is an AI writing tool. It helps you write blog posts faster while taking less mental effort. An excellent choice for anyone not ready to hire writers but wanting a useful too to help them write 1500-2000 word articles regularly.
Writer Access – Our top choice. A membership platform to hire vetted writers on. Writer Access costs a small monthly fee in addition to payment for writers. But because of that small fee, they are able to have higher quality writers and it keeps out cheapskates looking for 1000 word articles for $8.
Content Refined – Started by engineer and blogger, Jon Haver of AuthoritySiteIncome.com. Jon documented his process a few years ago of hiring writers on Upwork for his own websites and has turned that into a writing service. A good choice for bulk articles as well as their “blogify” service which turn YouTube videos into blog posts.
Once you develop a process for content production and keyword research you’ll start to make that transition from being a blogger to being a blogging business owner. Please note, there are a lot of writing platforms and processes.
Some use Problogger Jobs or UpWork. Others use various writing platforms. Find a process that works for you by testing out various platforms with a small budget.
Namecheap – Our #1 choice for domain name registration. Great prices, good support. Most websites and YouTube videos instruct you to get your domain name at the web host but that’s a bad idea.
Web hosts and website builders like Bluehost or WIX offer a “free domain” but free is never free. It’s only free for the first year, after that you’ll have to pay an expensive renewal rate.
For the lowest prices on domain names go to Namecheap. See our guide on how to register a domain name.
Ultra Theme – Website Creative Pro is built using the Ultra theme. You get full control over the look and feel of your website. From multiple headers and footers templates built in, to font sizes and styles, as well as downloadable templates you can customize. Ultra is perfect for a feature rich but minimalistic design. Coupon code ULTRAPRO for a purchase discount.
DIVI Theme – One of the best page building, drag and drop themes on the market. We suggest paying for a life time license if you decided to go with DIVI.
Astra – Astra is a light weight free theme for WordPress that works with various page building plugins including the default WordPress editor with ease. It’s the #1 most download theme for WordPress for a reason.
Kadence – The Kadence is another outstanding free theme that’s feature rich and allows you to build an effective looking blog. You get customization over your headers, footer as well as built in breadcrumbs for blog posts and ecommerce customization.
Convert Kit – Our #1 provider for email marketing for bloggers and YouTubers. Perfect if you have multiple products for sale and need to create multiple funnels. Get Convert Kit if you will be promoting your own products or products as an affiliate and you want something that is easy to learn and use. Expensive for small email lists, their price point is more reasonable once you’re over a few thousand subscribers.
Active Campaign – The best, most feature rich email marketing provider around. They are a bit more confusing to use than Convert Kit however. What we like about them is that you can have multiple email lists for different websites with one account. With Convert Kit you would need multiple Convert Kit accounts for different lists which could get expensive.
Teachable – All our premium courses use the Teachable platform on the back end for a secure, quality experience for our students.
Skillshare – An excellent and free spot to put your courses. Skillshare is great because unlike Udemy, your courses tend to get more organic attention more easily. Also, as it’s a marketplace they help drive organic watch time of your courses.
Gumroad – Great choice to host your ebooks and downloadable products. We like them because they offer a free account to help get you starter but only charge a transaction fee. If you start having success you can then later upgrade.
*Please note, this is the gear we specifically use to create the videos for the Website Creative Pro YouTube channel.
Canon 90D – Excellent 4K uncropped DSLR
The Canon 90D is an excellent DSLR that can shoot 4k video uncropped. This model comes with an 18-135 zoom lens though we do suggest getting a wide angle lens for online courses and YouTube talking head videos. If you’re looking for a premium camera that has all the features needed to future proof your video creation this is a great choice.
Zoom H2N – Crisp, deep, rich sounding microphone
The best microphone for recording screen capture voice overs and our preferred microphone to use with our camera. Small, light weight and some outstanding sound. The Zoom H2N is an under rated and essential device in our work flow.
It’s plug an play, battery powered for on the go podcasting and has a multi-channel microphone layout.
Canon 10-18 MM lens – Super Wide Angle
Some content creators like having a shallow depth of field with a blurry background. Others like myself prefer a wide angle. If you want a wide angle look, get this outstanding 10-18mm lens from Canon. It is an EF mount lens which means it pairs natively to the Canon 90D without needing any sort of expensive speed booster.
It also has built in stabilization and for the size, is quite light weight. Making it ideal for the Canon 90D.
We maintain a complete list of the best blogging tools for SEO, content creation, video as well as design and marketing you can check out. It’s updated on a quarterly basis.